Dr. Salem Shalaweh(Libya)
Head of Department R&D at AL WAHAXPO CO.
Head od department at Research and Development in Waha Expo. I am an eternal Afro-optimist who is deeply passionate about the growth, development, and opportunities of our continent. As a leader, I have experience in driving the growth of businesses and ensuring their dynamism and progress. My commercial and communication skills enable me to establish sustainable and profitable relationships with customers, suppliers, and stakeholders globally.
Here are key aspects for R&D in Waha Expo :
1. Market Research: We conduct extensive market research to identify industry trends, market demands, and emerging sectors. This research helps us understand the needs and preferences of exhibitors and attendees, enabling them to tailor their events accordingly.
2. Technology Integration: We are focus on leveraging technology to improve various aspects of exhibition management. This includes implementing advanced registration systems, mobile apps for event navigation and engagement, virtual and augmented reality experiences, and data analytics to gather insights on attendee behavior and preferences.
3. Venue and Layout Design: We invest in research and development to optimize venue selection and design layouts that maximize exhibitor visibility and attendee flow. We consider factors such as space utilization, traffic management, and creating immersive and interactive environments.
4. Content Development: We collaborate with industry experts to curate relevant and engaging content for conferences, seminars, and workshops held alongside exhibitions. We identify key topics, invite influential speakers, and design educational programs that address the evolving needs of the target audience.
In conclusion, research and development are integral to the continuous improvement and innovation in exhibition organizing companies. By staying at the forefront of industry trends, leveraging technology, and engaging stakeholders, these companies strive to deliver exceptional experiences and drive the growth of the exhibition industry.